Senior SEA Manager (f/m/d) Performance Marketing
Company description
Since 1999, Lampenwelt has been shaping the future of lighting with over 50,000 products, eight private labels, and an international team of about 500 talented employees. The company focuses on people’s well-being, a strong customer-centric approach, open communication, and innovative solutions across the entire value chain, with the goal of making the world brighter and smarter.
We are looking for a Senior SEA Manager (f/m/d) in Performance Marketing for our innovative marketing team—someone with strategic vision and a hands-on approach. You’ll use modern technologies, AI-powered tools, and data-driven decisions to continuously optimize our SEA performance. For us, it’s not just about reach or ROAS—it’s about sustainable growth and measurable business success.
Where your expertise is needed
- Planning, managing, and optimizing our PMax and Shopping campaigns in line with clearly defined growth and profit targets
- Responsibility for budget management based on profitability and incremental value—not just revenue and ROAS. This includes targeted allocation across categories, products, and target groups with varying return risks
- Strategic work with our product data feed, taking data quality into account to sustainably improve campaign performance
- Monitoring relevant KPIs, identifying optimization opportunities early on, and deriving and independently implementing appropriate measures
- Utilizing modern, AI-powered tools, automated workflows, and innovative Google Ads features to continuously refine the campaign strategy
- Close collaboration with related teams such as Product Management, Marketing, and Tracking & Analytics to holistically plan and execute campaigns
- Direct communication with senior management regarding objectives, budget planning, and the strategic development of one of our most important marketing channels
- Actively contributing to the further development of our performance marketing through your own ideas, input, and strategic recommendations
What will help you master future challenges
- A successfully completed degree in marketing, communications, business administration, and/or a comparable program
- Several years of professional experience in performance marketing with a clear focus on SEA
- In-depth experience with Google/Microsoft Ads, particularly Performance Max/Shopping, as well as with product data feeds and feed management tools
- Strong understanding of campaign automation and analytics tools
- A keen sense of profitability: You think beyond ROAS to consider margins, categories, and return rates
- Analytical mindset, excellent organizational skills, and the ability to take initiative
- Excellent written and spoken German and English; knowledge of other European languages (e.g., Danish) is a plus
Your Benefits
- A stable and engaging job at a profitable scale-up company
- Flexible work options from home or one of our offices in Düsseldorf, Berlin or Fulda
- Free fruit and drinks, team events, after-work gatherings, and digital networking opportunities
- A sports allowance for your hobbies, because we care about our team’s health
- Attractive employee discounts on our entire product range
- Many learning and development opportunities both within and outside our organization
Contact
Melissa Barnes
jobs@lampenwelt.de
+49 661-296 962-1216
